The OTC National Conference was held May 10-11, 2011 at the Sheraton Atlantic City Convention Center Hotel, Atlantic City, NJ. Created and designed by OTC Marketers for OTC Marketers the conference will  include participants form major OTC Marketing companies, including the key OTC decision-makers, advertising agencies, media outlets and Internet health companies. The conference brought together marketing thought leaders in order to address the crucial issues facing OTC marketers including: - doing more with less, marketing in turbulent times, optimizing Rx to OTC switches, creating true brand engagement, and maximizing opportunities presented with new and traditional media. The OTC National Conference included the OTC National Advertising Awards and The Top OTC Marketers Awards presentation.

Key Thought Leaders.  Critical Issues.  Actionable Insights.  Crucial Connections.

 

 

OTC and You

Don't miss the OTC marketing industry's must-do
event of 2011, covering the key issues and challenges
OTC Marketers are facing. 
May 10-11, 2011, Sheraton Atlantic City Convention Center, Atlantic City NJ

FREE Subscription to our Magazine
Start a free subscription now to the new industry
publication focused solely on OTC marketing,
OTC Perspectives Magazine will premiere in 2009
and publish quarterly starting January 2010.

DTC (Direct-To-Consumer) eNewsletter
Learn more about the DTC industry the weekly e-column
from DTC Perspectives CEO Bob Ehrlich that reflects his
observations on key trends affecting the industry.


ABOUT SSL CERTIFICATES